Saturday, February 1, 2020

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Branding for TyC Sports - FIFA World Cup Brazil 2014

Branding for TyC Sports - FIFA World Cup Brazil 2014

2014 FIFA World Cup Brazil™ on TyC Sports channel
Concept: World Party
The concept of our TyC Sports branding 2014 is "flocks of fans".
In the special branding for the world cup we focused en the world cup fans and their particularly strong calls of attention (e.g. different scales, costumes, paintings on the body, etc.).
It is as if you were at the Sambadrome, in a big and funny caravan.

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CREDITS/ CRÉDITOS
Chief of Promotions and CAE/ Jefe de promociones y CAE: Gonzalo Gómez Berard.

CAE Supervisor/ Supervisor CAE: Javier Gori.

Design, 2D/3D animation & compositing/ Diseño, animación y composición 2D y 3D: Sandra Pelligró, Martín Ferdkin, Leandro Fernández y Javier Gori.

3D Objects Modelling: Leandro Fernández.
Music & FX/ Música y FX: Sergio Vainicoff y Federico González.


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